In the fast-moving world of business, customer relationships are everything. Whether you’re a startup or a growing B2B company, having the right CRM for small business can change how you handle leads, sales, follow-ups, and customer retention.
Luckily, you don’t need a corporate budget to get started. In this blog, we’ve listed 25 of the best CRM software in India—specifically chosen for small businesses and B2B needs.
💡 What is CRM & Why It Matters for Small Businesses?
CRM stands for Customer Relationship Management. It’s not just software—it’s your digital sales assistant, client manager, and customer support agent rolled into one. A powerful CRM software India platform can help you:
- Track and manage leads
- Automate follow-ups
- Build better customer relationships
- Improve sales conversion
- Gain insights through real-time analytics
And the best part? Many CRMs now offer affordable plans tailored for small businesses and startups.
🔍 How We Picked the Top 25 CRM Software in India
We evaluated each CRM tool based on:
- 🛠️ Features for B2B & Small Businesses
- 💸 Pricing & Affordability
- 🔄 Ease of Integration
- 📱 Mobile Accessibility
- 🛎️ Customer Support
- 📊 Reporting & Analytics
🏆 Top 25 Best CRM Software in India for 2025
| CRM Tool | Best For | Pricing Starts From |
|---|---|---|
| Zoho CRM | End-to-end CRM for all business sizes | ₹800/month |
| HubSpot CRM | Freemium CRM for growing B2Bs | Free Plan Available |
| Freshsales | AI-powered CRM for sales teams | ₹999/month |
| Kylas CRM | Built for Indian SMBs | ₹999/month |
| Salesforce | Enterprise-level B2B software | Custom Pricing |
| Leadsquared | High-conversion lead management | ₹1,250/month |
| Pipedrive | Visual sales pipeline | $14.90/month |
| Bitrix24 | Free tier + project management | Free / Paid |
| EngageBay | All-in-one marketing CRM | ₹799/month |
| Vtiger CRM | Affordable Indian B2B solution | ₹899/month |
| Zoho Bigin | Simplified CRM for startups | ₹400/month |
| Monday Sales CRM | Project & sales tracking | ₹800/month |
| SAP CRM | Scalable enterprise CRM | Custom |
| Insightly | CRM with project management | $29/month |
| Nimble | CRM for social selling | $24.90/month |
| Less Annoying CRM | Super simple for small teams | $15/month |
| Sage CRM | B2B software with deep features | Custom |
| Act! CRM | CRM with marketing automation | $30/month |
| SuiteCRM | Open-source & customizable | Free |
| Really Simple Systems | Easy-to-use web CRM | £13/month |
| Repsly CRM | Field sales & distribution teams | Custom |
| Apptivo | Flexible for growing SMBs | ₹800/month |
| Clarity CRM | Designed for B2B sales | $39/month |
| ZeyOS CRM | CRM + ERP integration | Custom |
| DigiCRM | Made for Indian B2B workflows | ₹499/month |
💡 Pro Tip: Always take a free trial or demo before committing to a paid plan.
👨💼 CRM for Small Business: What to Look For
When choosing CRM for small business, prioritize:
- 🎯 Easy setup (no complex coding)
- 🔁 Automation for lead follow-up
- 📞 Built-in calling, WhatsApp & email features
- 📈 Customizable dashboards
- 📲 Mobile-friendly access
Whether you’re in real estate, digital marketing, finance, or e-commerce, these features help you stay on top of every lead and client.
📊 Why B2B Software Needs CRM More Than Ever
In B2B, relationship-building is everything. A robust CRM helps:
- Align sales and marketing
- Personalize communication
- Shorten sales cycles
- Track every stage of the funnel
- Boost customer lifetime value
From handling 50 leads a month to 5,000, a CRM keeps your business scalable and organized.
🛒 Final Thoughts: Ready to Power Up Your Business?
With dozens of options available, choosing the best CRM software in India doesn’t have to be overwhelming. Pick what suits your size, budget, and industry, and scale smarter.
💬 Looking for a CRM that fits your business model?
We’re happy to help you choose the perfect tool—drop your business type in the comments!